Relay by RazzyTech is the speed layer in front of your CRM: it catches every lead, races it to a rep, answers instantly with AI, and shows managers exactly what happened. Here is what's inside.
AutoTrader, CarGurus, Facebook, your website: every lead and every call in one live feed, with claims happening in real time.
Blast the whole floor and let the fastest rep claim it, rotate leads one at a time, or auto-assign with escalation. Hours-aware, enforced 24/7, no manager babysitting.
A contextual first reply in seconds, grounded in your live inventory, when reps are busy or it's 11 PM. It can book the appointment; price talk goes to a human.
Reps text and call from the app on dedicated dealership numbers. Personal phones stay private, and every conversation stays with the store when a rep moves on.
Who got the lead, who replied, how long it took, what escalated, live. Reassign a conversation in two taps and coach with numbers, not check-ins.
Reps get the push, claim the lead, and step in whenever they want. The AI pauses the moment they type. Personal phones stay personal; every thread belongs to the store.
AutoTrader, CarGurus, Cars.com, Facebook Lead Ads, Google Vehicle Ads, your website, and any ADF/XML email source, in one feed.
Texts and calls run on numbers the dealership owns. Reps keep their personal phones private; the store keeps every conversation.
Contextual replies in seconds, grounded in your live inventory feed, and it books appointments into the calendar. Price talk goes to a human.
Reps claim and reply from iOS or Android; managers run the floor from the browser. Same leads, same threads, everywhere.
Run Relay over top of your CRM, standalone, or instead of one. ADF covers most connections, and direct APIs are built system by system.
Every lead has a timer, every escalation leaves a trail, and every response time is on the dashboard. No more “I never got it.”